Analyzing Marketing Opportunities

Student Name:Kristofer Jovkovski Exam Date: To be finish by teachers Course:Analyzing Marketing Opportunities Professor:Valentí Camps Exam law of continuation:Special assignment Exam type: Exam Criteria utmost layer: __________ / 100% Analyzing Marketing Opportunities assignment Task 1 Products from the detergent form are roughly classified in three segments, miserable, diaphragm and extravagantly last products, plus ones marketed as a special promotion sale. The subject of the research is s a 3kg parcel of land selling unit, since it represents the most veracious indicator because of its highest consumption rate. 1. meek class detergents, such as SAVEX (the brand name is precise self-explanatory example of the site segment), DUEL and RUBEL are terms be sickd between 3-4 euros for a 3 kilograms package. The package is obviously link up to the hurt range of the products. These products are pl aced at the supplant of the send back row, so when the consumer walks by he sees the upper priced products first. It is obvious that paltry attribute package products are generate discredit revenue. Namely, the number of the package generates added value. chief(prenominal) target consumers are peck with first-class honours degree income, also young people and couples.

Low end products category, characterisation K. Jovkovski, 2011 2.Mid end products, such as FAKS and BONUX, are usually outmatch buy with a price range between 4-5 euros for a 3kg package. They are placed between the low end and high end products so that the consumer perce! pts the better quality package in comparison to the low end products and the price of the product which intelligibly is ranged between the high end products and low end products. Main consumers of these products are well informed buyers, and centerfield classed earners. Mid end products category, ikon K. Jovkovski, 2011 3.High end products are placed on the beginning of the row such, PERSIL and ARIEL, seen from a lodge of most frequent spot in the supermarket, so that...If you trust to get a full essay, establish it on our website: OrderCustomPaper.com

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